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Customer Relationship Management Concepts and Technologies 2
This definitive textbook explains what CRM is, the benefits it delivers, the contexts in which it is used, how it can be implemented and how CRM technologies can be deployed to support customer management strategies and objectives. It also looks comprehensively at how CRM can be used throughout the customer life-cycle stages of customer acquisition, retention and development and how the managem…
- Edisi
- 2
- ISBN/ISSN
- 978-1856175227
- Deskripsi Fisik
- 7.5 x 1.25 x 9.5 inches
- Judul Seri
- -
- No. Panggil
- e-books/13/FRA/2008
Customer Relationship Management Concepts and Technologi
the benefits it delivers, the contexts in which it is used, the technologies that are deployed, and how it can be implemented. Both theoretically sound and managerially relevant, the book draws on academic and independent research from a wide range of disciplines including IS, HR, project management, finance, strategy and more. Buttle and Maklan, clearly and without jargon, explain how CRM is …
- Edisi
- 3
- ISBN/ISSN
- 978-1138236813
- Deskripsi Fisik
- 7.44 x 1 x 9.69 inches
- Judul Seri
- -
- No. Panggil
- e-books/12/BUT/2015
FINANCIAL TECHNOLOGY
DAFTAR ISI HALAMAN SAMPUL ........................................................i KATA PENGANTAR .........................................................iii DAFTAR ISI .....................................................................iv BAB 1 Konsep Dasar Fintech ..................................................1 A. Pengertian dan ruang lingkup Fintech ..............................…
- Edisi
- 1
- ISBN/ISSN
- 978-623-6292-68-6
- Deskripsi Fisik
- -
- Judul Seri
- -
- No. Panggil
- e-books/11/WIS/2021
BUKU AJAR FINANCIAL TECHNOLOGY LAW
PRAKATA ........................................................................................................ iii DAFTAR ISI ..................................................................................................... v BAB 1 PENDAHULUAN FINANCIAL TECHNOLOGY................................... 1 A. Pengertian Financial Technology ......................................... 2 B. Rua…
- Edisi
- 1
- ISBN/ISSN
- 978-623-5314-56-3
- Deskripsi Fisik
- viii + 172 hlm. ; 15,5 x 23 cm
- Judul Seri
- -
- No. Panggil
- E-books/11/HAK/2022
E-commerce Kiat strategi bisnis didunia maya
Strategi bisnis di dunia maya (e-commerce) mencakup berbagai aspek, mulai dari membangun identitas toko online, memilih platform yang tepat, hingga memasarkan produk secara efektif. Penting untuk memahami produk atau jasa yang ditawarkan, membangun brand secara konsisten, dan memaksimalkan fitur e-commerce yang tersedia. Selain itu, memanfaatkan tren pasar, memberikan promosi menarik, dan membe…
- Edisi
- Ed. 1
- ISBN/ISSN
- 978-20-2394-1
- Deskripsi Fisik
- 279 hlm :Ilustrasi ;16x23 cm
- Judul Seri
- -
- No. Panggil
- e-books/10/RIC/2001
e-Commerce Perdagangan Berbasis Internet
A. KONSEP DASAR INTERNET Akhir-akhir ini sering sekali kita mendengar kata-kata "Internet". Dimana-mana orang-orang selalu berbicara tentang Internet. Sesama teman saling memberikan alamat e-mail mereka, belum lagi jika ada yang menanyakan soal homepage anda. Internet sepertinya sudah merupakan hal yang umum di masyarakat. Apa Itu Internet ? Secara teknis, Internet atau Internation…
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- -
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- -
- Deskripsi Fisik
- -
- Judul Seri
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- E-Books/09/HAR/2012
Social Media Marketing The Next Ggeneration of Business Engagemen
Acknowledgments This book is, first and foremost, an acknowledgement to the collective contributions of professionals, business executives, organizational leaders and an entire “social media” industry that has dedicated itself to delivering on the opportunities that the Social Web offers: the opportunity to understand, first-hand, what markets are saying, the opportunity to identify spe…
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- edisi 5
- ISBN/ISSN
- 978-0-470-63403-5
- Deskripsi Fisik
- -
- Judul Seri
- -
- No. Panggil
- e-books/08/EVA/2010
MARKETING4.0 Moving from Traditional to Digital
CONTENTS Acknowledgments xiii Prologue: From Marketing 3.0 to Marketing 4.0 xv About the Authors xix Part I FUNDAMENTAL TRENDS SHAPING MARKETING 1 Power Shifts to the Connected Customers 3 From Exclusive to Inclusive 7 From Vertical to Horizontal 10 From Individual to Social 13 Summary: Horizontal, Inclusive, and Social 14 2 The Paradoxes of Marketing to Connected Customers 17 Break…
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- edisi 7
- ISBN/ISSN
- 978-1-119-34114-7
- Deskripsi Fisik
- -
- Judul Seri
- -
- No. Panggil
- E-books/4/KAR/2017
Business Dashboards A Visual Catalog for Design and Deployment
Preface vii Book Summary ix PART 1 1 Introduction to Dashboards 1 Dashboard Defi nition 3 2 Dashboards’ Role in a Business Intelligence Solution 7 3 Why Dashboards Have Become so Popular 11 4 Types of Dashboards 17 5 Designing Metrics and Key Performance Indicators 23 6 Dashboard Scenario: Use Case 33 7 Getting Ready for the Implementation 41 Part One Summary and Readiness Checklis…
- Edisi
- edistion 22
- ISBN/ISSN
- 978-0-470-41347-0
- Deskripsi Fisik
- -
- Judul Seri
- -
- No. Panggil
- E-books/05/RAS/2009
e-Business Fundamentals
e-Business Fundamentals The main issues surrounding e-Business are often difficult to untangle. e-Business Fundamentals is a comprehensive textbook that considers all of the key business, management and technical issues of e-Business, examining and explaining how technologies can help organizations in both the public and private sectors conduct business in new ways. The book begins by addr…
- Edisi
- 1
- ISBN/ISSN
- 0-203-40246-4
- Deskripsi Fisik
- -
- Judul Seri
- -
- No. Panggil
- e-book/7/JAC/2003
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah