ABSTRAK Penelitian ini bertujuan unmk menganalisis pengarıh profitabilitas, struktur modal, dan perencanaan pajak terhadap nilal perosahaan. Metode yang diterapkan adalah kuantitatif dengan fokus pada perusahaan sektor Coraumer. Non-Cyclicals yang terdaftar di Bursa Efek Indonesia pada periode 2019-2023. Variabel independen dalam studi ini meliputi profitabilitas, struktur modal, dan perencan…
Deskripsi Magang Tinjauan Terhadap Pertumbuhan Anggota Dan Pertambahan Peminjaman Koperasi Simpan pinjam Makmur Mandiri cabang Cikupang Tangerang : penulis dalam magang di koperasi ini ditempatkan pada staff kasir , yang dilakukan oleh penulis yaitu melakukan proses pencairan pinjaman utama dan pinjaman kas bon sementara terhadap anggota yang melakukan pinjaman , mengerjakan laporan pembukuan …
A focus on benefits and the appropriate organization structure with which to deliver them are necessary but not sufficient for CRM success. Also required is an effective project/ programme management plan for CRM implementation. In our experience, marketers are not often skilled programme managers; marketing expertise is based upon customer and competitor insight, co-creating innovative offers …
rawing upon the outcomes of the principal studies of entrepreneurship and innovation, Entrepreneurship and Innovations in E-Business: An Integrative Perspective opens up a new field of debate and research about the role of these two areas in the e-world. This book develops and explores theoretical constructs and the working concepts of e-entrepreneurship and e-innovation through comprehensive a…
This book explores how novel digital services, including e-services, digital platforms and mobile apps, are increasingly being innovated through open processes. It investigates how and why organizations invite external developers to participate in their innovation, often catalyzed by contests and the provision of open data, with the aim of designing digital services that go beyond the capabilit…
Abstrak Kesempatan desentralisasi pembangunan dan kemudahan akses terhadap informasi semakin tinggi dalam revolusi industri 4.0. Revolusi industri sebelumnya, baik revolusi 1.0, 2.0, dan 3.0, belum mampu menyelesaikan berbagai masalah sosial, ketimpangan ekonomi, dan lingkungan. Bahkan dalam beberapa hal memperparah masalah tersebut. Munculnya revolusi industri 4.0 memungkinkan berbagai ke…
This text offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. The author, Dave Chaffey, brings his trademarks of authority, clarity of expression and teaching expertise to bear on a subject in which he actively lectures and consults. Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good b…
Manajemen hubungan pelanggan – umum Ada empat jenis CRM: Strategis – berfokus pada pengembangan budaya bisnis yang berpusat pada pelanggan. Operasional – mengotomatiskan dan meningkatkan proses bisnis yang berhadapan dengan pelanggan dan mendukung pelanggan. Analitis – berkaitan dengan penangkapan, penyimpanan, ekstraksi, pengintegrasian, pemrosesan, penafsiran, pendistribusian, p…
This book introduces students to CRM (customer relationship management), a strategic methodology that's being embraced in increasing numbers by organizations looking to gain a competitive advantage. With in-depth coverage of business and consumer markets in various vertical markets, the impact of new technology and more, it helps readers understand how an enhanced customer relationship environm…
ABSTRACT This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications, and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers. Readers will gain a thorough understanding of the conceptual foundations of CRM, see CRM in practice through illustrative case examples an…