Gaya APA
Kotler, P., Keller, K, L. (2016).
Marketing Mangement Global Edition 15e (Edisi 15 e).
New York:
Pearson Prentice Hall.
Gaya MLA
Kotler, Philip., Keller, Kevin, Lane.
"Marketing Mangement Global Edition 15e".
Edisi 15 e
New York:
Pearson Prentice Hall,
2016.
Text.